Qualtrics is an easy-to-use, full-featured, web-based tool for creating and conducting online surveys. Qualtrics has a range of features to meet both simple and complex survey creation and distribution needs. Qualtrics can be used for many purposes:

  • Research, including experimental data collection, and random assignment
  • Teaching, including peer evaluations, quizzes with immediate feedback, lessons with branching, and midterm feedback
  • Administration, including program assessment, event evaluation, and feedback surveys
  • Forms such as applications, contact forms, and agreements, and the collection of uploaded files


  • Guide beginners through creating a survey with the intuitive Survey Builder
  • Control where participants go and what they see in a survey using survey flow with branch, display, and skip logic functions
  • Select from a variety of question types or access a survey library with hundreds of templates which you can customize to meet your needs
  • Send and track participation invitations and reminders
  • Collect anonymized responses if desired
  • Trigger emails and thank you messages
  • Report on results, including basic graphs and tables that can be filtered, stylized, and shared
  • Export data to a variety of formats, including Excel, SPSS, PDF, Word, Excel, and PowerPoint
  • Upload files
  • Collect data on a mobile device without access to the internet with offline surveys option

Integration into Canvas

This tool has been integrated, or requested for integration, into Canvas. Learn more about Learning Tools for Canvas.