Digital Content: Follow Standards for University References

Although we rarely write about the University itself, use the University of Minnesota System Identity Guide for boilerplate language (p. 4) and specifics on how to refer to the University (pp. 5-6). There are some important style guidelines to note:

  • Upon first reference, always spell out the full name of the institution. For example, University of Minnesota Morris or University of Minnesota Twin Cities and then use the shorthand/acronym.
  • For digital communications, UMN is the preferred shorthand (so you'd use UMN Twin Cities).
  • Always capitalize University when referring to the University of Minnesota
    • The University-wide recommendations for device security are …
    • OIT provides technology support to the University community.
  • Do not capitalize "system" when not coupled with "University of Minnesota" or "U of M."
  • Use systemwide rather than system-wide

Additional University-specific style recommendations:

Additional Considerations for Comms

None

Additional Considerations for Knowledge

None

Additional Considerations for Website Content

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