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UMF: Transitioning DMS Users to Salesforce Marketing Cloud

This document is required for users of the Donor Management System (DMS) database courtesy of the University of Minnesota Foundation (UMF). When using Salesforce Marketing Cloud for DMS sourced bulk email requests, this multi-page PDF can be used as a reference. It has a clear focus on the workflow from requesting email lists, loading them into Salesforce Marketing Cloud, and the experience of the email recipient unsubscribing from future emails.